Virtual shelf extension with Quintet24: Closer to the customer, faster to market
Brick-and-mortar retail faces a daily challenge clearly reflected in the figures: 35% of sales interactions in the clothing and footwear sectors fail to result in a purchase because the desired color or size is out of stock; another 35% fail simply because the item the customer is looking for is not stocked in the store at all. What used to end with an apologetic shrug now becomes a structured sales experience, thanks to Quintet24.

The need is clear
A study by the Baden-Württemberg Cooperative State University (DHBW) Heilbronn highlights the need for retailers to take action: 96% of surveyed sales staff consider the ability to reorder missing sizes and colors a valuable feature—and customers actually accept this offer in 61% of cases. Digital “Endless Aisle” capabilities are therefore not just a “nice-to-have,” but a crucial competitive factor.

On par with online retail
E-commerce platforms score points with unlimited availability and an instant overview of inventory. Industry experts agree: to remain competitive, brick-and-mortar retailers need transparency regarding product availability and the ability to respond right on the sales floor. Quintet24 delivers exactly that.

From the sales floor straight to the order
The virtual shelf extension feature in Quintet24 bridges the gap between what is visible on the shelf and what is actually available for delivery. Sales staff can identify a desired product right on the sales floor, via barcode scan or manual entry, and trigger a reorder with just a few clicks using the smartphone app. Color, size, and availability are visible at a glance, with delivery status indicated by a traffic-light system.

Seamless transition between mobile and in-store operations
The process is designed as a consistent two-stage workflow: data capture takes place on the sales floor mobile and location-independent. The purchasing team then handles further processing at their desktops without media breaks, manual handovers, or information loss. Requests appear centrally in the overview, complete with all key details such as item, quantity, status, and customer requirements.

Transparency and control at every stage
Whether it involves the contact method, a note, or the processing status, every request can be enriched with the necessary information and tracked systematically.
Size selection options are immediately available during item review, enabling informed ordering decisions without the need to switch systems.

Less effort, more sales
The process culminates in a complete order placed with a single click. Tasks that once required multiple steps, follow-up inquiries, or even system switches now run within Quintet24 as a seamless, transparent workflow—from the initial request on the sales floor to the finalized order. And the impact extends beyond the individual sale: over 60% of consumers purchase additional items when picking up their reorders in-store, effectively turning “endless aisle” capabilities into a driver of foot traffic.

The new Quintet24 app turns the “endless aisle” concept into a genuine sales opportunity.

Discover in our webinar how shelf extensions can optimize your retail space and sustainably boost your product visibility at the point of sale. Gain practical tips and see successful implementation examples presented in a concise, clear, and immediately applicable format. Secure your spot now and take your product range to the next level!
Date: Wednesday, July 8, 2026, 9:30 AM – 10:30 AM

 

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Sources and further reading:
1. Hanse Interimmanagement. Strukturwandel im Einzelhandel 2026: Analyse und Ausblick (2026) https://hanse-interimmanagement.de/markt/strukturwandel-im-einzelhandel-was-die-aktuelle-lage-wirklich-bedeutet
2. Bayerisches Landesportal Struktur- und Marktdaten im Einzelhandel 2026 (2026)https://www.bayern.de/wirtschaftsminister-stellt-aktuelle-studie-zu-struktur-und-marktdaten-im-einzelhandel-2026-vor
3. DAPD Erwartungen, Umsatzentwicklung und Stimmung im deutschen Einzelhandel 2026 (2026) https://www.dapd.de/erwartungen-umsatzentwicklung-und-stimmung-im-deutschen-einzelhandel-2026-wachstumsprognosen-herausforderungen-und-segment-unterschiede