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Casestudy Margarete Steiff GmbH

Intelligent presentation of collection and optimization of collection

We  talked with Mr Andreas Hauser, Head of Customer Services of Margarete Steiff GmbH (on the left), in charge of all IT projects concerning sales and significantly involved in roll out of the MobiMedia tools and Mr Peter Wild, SAP application administrator, in charge of all interfaces (on the right).   »casestudy pdf


"We didn`t want a 'niche solution' or a newcomer, but an well established tool. We were ultimately persuaded by the product's great ease of use and the very comfortable interfaces, and also the very high-qualitiy visual support of our work."

What can you tell us about the project flow?


It was a textbook case: very direct and close communication. We were always able to come to an agreement immediately and always had a competent contact person.

We also really liked the Scrum project management: there were four or five planning sessions for the respective sprints. It became clear that a great deal of know-how has already gone into the basic versions of MobiMedia applications. Mobimedia's innovative strength also became clear to us: the programmers astounded us with a lot of innovative ideas of their own.


Interfaces are sometimes rather tricky - what can you tell us about that?

This was also highly appreciated in the project: due to the close cooperation, it went absolutely smoothly. We always had genuinely personal service and a personal contact partner. What we really liked was the team mindset – everyone pulled together.

Our requirements were not just fulfilled, we tended to get more than we asked for. You could say that we benefited greatly from MobiMedia's immense industry experience.

We were also impressed by how quickly things were implemented: At the beginning of October 2017 we had initial talks on the contents of our requirements and in January 2018 we were already able to work with them.


What are the advantages of MobiMedia? What do you expect from your new tool?


Fast, efficient, easy order entry.
The user, who is our field service, reaches the target quickly and easily. Extensive information on articles, customers, orders, delivery dates and so on are available at the touch of a button. The platform is transparent, clear and self-explanatory.
Thus we can also work conveniently and time-efficiently with scanners.

Overall, we can underscore the stability, reliability and speed of the system. For us, it was important that it is an established tool that runs stably and securely and provides us with up-to-date information worldwide at any time, in a convenient display.

The learning curves were also clear: We had a key user training course and in a second step we were able to train our employees ourselves in just three hours during an in-house training session – which just goes to show how self-explanatory the tool is despite its extensive functions.